본문
Marketing Intelligence Specialist [ABInBev]는 세계 1위 맥주 기업이자 세계 5대 소비재 기업으로 500개 이상의 브랜드 포트폴리오를 보유한 글로벌 No.1 기업입니다. [AB InBev Korea 오비맥주]는 카스, 한맥, OB라거, 필굿 등 네셔널 브랜드와 버드와이저, 스텔라, 호가든 등 하이엔드 브랜드를 보유하고 있으며, 소비자의 입맛에 맞춘 차별화된 브랜드 포트폴리오를 기반으로 국내 맥주시장을 선도하고 있습니다. 오비맥주는 새로운 제품 개발과 강력한 브랜드 전략을 통해 지속적으로 혁신하고, 고객 및 지역 사회와의 더욱 의미 있는 관계를 만들기 위해 노력합니다. AB InBev Korea 오비맥주에서 더 크게 환호할 미래를 함께 만들어갈 지원자를 모집합니다.
ABInBev Korea 오비맥주에 대해 궁금하신 내용은 아래 링크에서 확인하세요!
ABInBev : https://www.ab-inbev.com
오비맥주 : https://www.ob.co.kr
Linked In : https://www.linkedin.com/company/abinbevkoreaobc
소속/팀 : Marketing / Connection
포지션 명 : Marketing Intelligence Specialist
근무지 : 삼성동 아셈타워
고용 형태 : 정규직 (3개월 수습기간 / 100% 급여지급)
▶담당업무
- Analytics Tools Management: Discover, operate, and optimize a suite of marketing analytics tools to gather insights into audience behavior, campaign performance, and market trends.
- Data Management: Utilize Google BigQuery to organize data effectively. Develop, manage, and optimize the data pipeline in Google Cloud Storage, with a focus on efficient ETL processes.
- Data Visualization & Literacy: Lead the creation, operation, and enhancement of dashboards on Google Looker. Support the marketing team in understanding and leveraging data insights by improving their data literacy and visualization skills.
- Analytics Project Operation Support: Enhance the execution and adherence of analytics projects by thoroughly summarizing Work In Progress (WIP) and ensuring comprehensive coverage of the processes. Focus on optimizing workflows and timelines to streamline project management and delivery.
- Code-Friendly Communication: Work closely with Data Engineers, leveraging an intermediate level of Python proficiency for data manipulation, analysis, and pipeline development to ensure seamless integration and optimization of data processes. ▶자격요건
- At least 3 years’ experience in marketing analytics, data management, and visualization is a must.
- Bachelor's degree in Marketing, Business, Data Science, or a related field.
- Comfortable communicate in verbal and written English & Korean
- Skilled in creating dashboards and visualization tool (preferable to Google Looker), with intermediate Python proficiency for data analysis.
- Strong analytical and communication skills, capable of enhancing data literacy within the marketing team and ensuring adherence to project processes
- Effective in collaborating with Data Engineers and technical teams to integrate and optimize data processes. ▶우대 조건
- Experience on Google BigQuery or SQL, ETL processes, and Google Cloud Storage, with a understanding of data manipulation and management.
- Certifications in Google Cloud Platform (GCP) or related cloud services. |
